Added value for our customers. This is the yardstick for all our successes. As early as 1889, company founder Carl Berkenhoff, with his "fine wire drawing facility" in Herborn-Merkenbach, Germany, was characterized by a central idea: to offer his customers more than others offer. Over the company's more than 130-year history, this understanding of customer proximity and orientation has grown into an enduring constant.
Today our products and services are represented in over 50 countries. Customers worldwide value bedra as a reliable partner for sustainable solutions for innovative precision wires made of high-performance non-ferrous alloys. Our wire solutions are supplied for spark erosion, welding and brazing technology, electronic components and special applications. Our high-performance alloys are also supplied as rods and bars for multiple industrial applications.
intelligent alloys. Made by bedra. This is our quality promise. We operate in all the important areas of the world. Our production sites are in Germany and in Vietnam. We are one of the few global manufacturers of high-performance precision wires and alloys that represents the entire production chain: Casting, rolling, drawing, annealing, and electroplating. Our customers benefit from our depth of in-house production through 100% traceability, consistent high quality, and the highest possible processing reliability.
To put it in better context: We produce around 30 million kilometers of precision wires and alloys at our sites in Germany and in Vietnam. Year after year. With consistent high quality. This wire could wrap around the earth 750 times.
We bring innovations to life. Our high-performance wires and alloys demonstrate this ability. Our products show how we bring new ideas to market. Our comprehensive range of premium services turn our products into a coherent and complete package. Our customers in the following industries and sectors place their trust in our individualized solutions:
Aviation
Automotiveelectronics
Consumerelectronics
Informationtechnology
Mechanicalengineering
Automotiveproduction
Medicaltechnology
Transportation
Factoryconstruction
Your industry sector
Aviation
Automotiveelectronics
Consumerelectronics
Informationtechnology
Mechanicalengineering
Automotiveproduction
Medicaltechnology
Transportation
Factoryconstruction
Your industry sector
Together with our long-standing partners from industry and research, we work passionately on the development of new products and processes. The aim of these innovations is to sustainably improve our balance sheet in terms of efficiency, performance, and quality. In all our activities, we strive to develop our position as a quality and market leader. This is one of the reasons why we rely on the use of high-quality materials. Our wires and alloys are made of copper, brass, bronze, aluminium, or nickel silver. Regardless of whether they are coated or plain, they are always optimally matched to the high demands of our customers.
With our own foundry, we have a classic unique selling point. That's why we’re able to be so responsive to the wishes of our customers. And it’s also easy for us to produce alloys based on individual customers’ ideas. Or we adapt surfaces and dimensions to our customers’ desired specifications. This is our definition of flexibility. We gear our services to the needs of our customers. Our own research and development department gives us valuable support in this. The considerable effort we invest in this area results in many patented innovations. Because of this, our company is associated with the phrase “intelligent alloys.”
We regard our customers as partners. We pursue their goals with full commitment. In striving for outstanding solutions, we value meetings that take place on equal terms. This enables us to focus even more on common goals. We meet challenges with true team spirit. At the same time, we make our entire company’s know-how available to all our customers. In all of this, we are always loyal and we internalize our clients’ business objectives, taking them on as our own.
Smooth communication forms the foundation of a resilient and cooperative relationship with our customers. Informative cooperation geared to individual goals is a basic prerequisite for business success. With customers, suppliers, and employees, we cultivate a spirit of partnership on equal terms. As a company, we have deeply internalized the concept of service. Achieving customers’ goals is our commitment. Friendly. Honest. Open. Confident. That's how we communicate. All in all, this understanding of customer proximity defines what our service orientation should mean in everyday life.
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